Contact Eric Squair for event and ticket information.

This event has ended!

View current events hosted by Eric Squair

Free Google Tools to Improve Your Website (and everything you publish online)

Wednesday, July 20, 2011 from 5:30 PM to 6:45 PM (ET)

Toronto, Ontario

Ticket Information

Type End     Quantity
Free Google Tools to Improve Your Website Ended Free  
Share this!

Event Details

Google can help you find out a lot more than the location of the nearest Thai restaurant or Justin Bieber's middle name. (It's Drew)

Google has a whole range of free tools to help you improve your website and all your online communications. In this 75 minute workshop we will take a brief look at three of the most useful offerings from Google for helping your organization improve your online results. 

Google Analytics
Google Analytics is a free tool that tells you how visitors are using your website: what they find useful and what they ignore. We'll introduce this free tool and then move beyond measuring 'page views' and 'site visits' to get more meaningful data about how to improve your website.

Keyword analysis
Are you speaking the same language as your supporters? Google can let you know. People are searching for information on you and your area of specialization every day. Make sure you are speaking the same language so you can be found.

Google Grants
If you are a charity, Google wants to give you thousands of dollars a month in free advertising to send traffic to your website. Really.  We will cover what you need to know to apply for a Google Grant.



Workshop resources include checklists, places to learn more and quick things you can do to make the most of these tools.

Who should attend
This is a workshop for non-technical people interested in improving their web communications.  Anyone who has a website that they suspect could be better designed, better written or could get more visitors should attend.

Eric Squair is an online communications consultant based at the Centre for Social Innovation in the Annex. He offers advice and technology to organizations trying to change the world. Learn more at http://eric.squair.ca

When & Where



Centre for Social Innovation Annex
720 Bathurst
Room 4, 3rd floor
Toronto, Ontario M5S 2R4
Canada

Wednesday, July 20, 2011 from 5:30 PM to 6:45 PM (ET)


  Add to my calendar

Hosted By

Eric Squair



Eric Squair is an online communications consultant based at the Centre for Social Innovation in the Annex. He offers advice and technology to organizations trying to change the world.